Increase palatability, ensure feed intake.
When the cow doesn’t eat, performance declines. A palatable ration is the foundation for stable energy and protein supply.
Why acceptance is so critical
Even a perfectly calculated ration is useless if it isn’t consumed. Selection at the feed bunk, refusals, and heat noticeably reduce dry matter intake—and thus milk production.
Selection at the feed bunk
Cows sort out bitter components—the remaining ration loses structure and energy.
Fluctuating dry matter intake
Low DM intake means less energy—fresh cows slip deeper into deficit.
Refusals & losses
What isn’t consumed becomes an expensive loss—and can lead to heating.
What reduces palatability
Three typical triggers that most commonly occur together in practice.
1
Bitter components
Mineral feed and certain protein sources can impair the palatability of the ration.
2
Heat stress
With every degree above 25°C, dry matter intake drops noticeably.
3
Heated TMR
A warm, foul-smelling mix loses acceptance dramatically.
Increasing acceptance
unlocks performance from the existing ration.
What the ration needs now
Three levers to actively increase palatability and feed intake.
Sweetness as an attractant
High-quality sweeteners make the mix more attractive and reduce selection.
Integrate energy
Palatable energy components increase intake and close the gap.
Avoid selection
A homogeneous, attractive TMR ensures cows consume everything that’s formulated.
Your solution: BEWI®-SPRAY Sweet
The combination of energy and sweetness supports high feed acceptance.
Energy + Palatability
BEWI®-SPRAY Sweet
Combines rumen-protected fat with readily available energy, supporting palatability and feed intake.
Increase palatability
in a targeted way?
We’ll review your ration and find the right component.
Your contact persons
Whether you are a farmer or an agricultural dealer: At BEWITAL agri, you speak with people who understand your requirements. Our specialist consultants work in a practical and solution-oriented manner.